The Island's new UNESCO status is the 'next step' in boosting the economy.
But that won't happen by chance according to the Department of Environment, Food and Agriculture Minister.
Richard Ronan says the award could attract more tourists but only if we start marketing ourselves better - he says historically we have been 'cynical' about what the Island has to offer.
He says we can use this prestigious recognition to improve tourism:
Fire crews called to free driver from crashed car
Manx Museum celebrates 10 years of UNESCO Biosphere status
Volunteer wanted to help monitor Island's prison
MHK asks if families should get help with UK parole travel costs
Peel RNLI honoured for lifesaving actions at sea
Plans submitted to turn former offices into homes
Island has just 20 vacant homes for public tenants
Power station chimney flue arrives this week
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