The Island's new UNESCO status is the 'next step' in boosting the economy.
But that won't happen by chance according to the Department of Environment, Food and Agriculture Minister.
Richard Ronan says the award could attract more tourists but only if we start marketing ourselves better - he says historically we have been 'cynical' about what the Island has to offer.
He says we can use this prestigious recognition to improve tourism:
DOI has no junction safety concerns over Iceland plans
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Passport prices to rise
House of Keys to sit for final time before election
Island cyclist to ride in Tour De France
Police appeal over promenade street brawl
Well-known farm in the west up for sale
Pet foodbank needs your help!
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